Plant-based milk trends



Jie Ying Lee, Senior Strategic Marketing Manager, Plant-Based Solutions, Kerry, a global food and beverage manufacturer, said, “The dairy industry is seeing a boom in plant-based options as consumers in Asia are exploring healthier and sustainable dairy alternatives. The demand for milk beverages." Why did the trend of plant milk rise? What are the different taste preferences in each country?

Asia's Dairy and Dairy Alternative Boom

According to Kerry's 2021 Global Consumer Study, the top three reasons for buying healthy dairy products in Asia are immune, digestive, and bone and joint health benefits. Sources preferred by consumers come in particular from yogurt and dairy and plant-based milks.

According to the Euromonitor report, Asia Pacific, Middle East and Africa (APMEA) will account for 50% of global dairy beverage retail sales in 2020, and Asia will lead the global dairy market sales, especially in new dairy beverage products。

Plant-based milk affects approximately 85% of the APMEA population as consumers increasingly prefer plant-based milk, especially those with lactose intolerance. As more people adopt flexitarian diets and explore plant-based foods, Asian consumers are increasingly turning to lactose-free dairy products that are easy to add to their diets.

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